Tag Archives: family farm

Goodbye Big Food, Hello Lawsuit: Animal Rights Group Files Case Over Dairy Product Marketing

By:  Michelle C. Pardo

Known for its “Dairy Done Right” marketing campaign, Tillamook County Creamery Association (“Tillamook”), which produces dairy products like cheese, yogurt, ice cream and butter, is the latest target of a consumer fraud lawsuit filed this week in Oregon state court (Multnomah County). Animal rights group Animal Legal Defense Fund (ALDF) is co-counsel to four Oregon residents and a class of similarly situated consumers who claim Tillamook uses deceptive representations when advertising and marketing its dairy products, which is likely to confuse or mislead customers. Continue reading Goodbye Big Food, Hello Lawsuit: Animal Rights Group Files Case Over Dairy Product Marketing