by John M. Simpson.
We have reported previously (here and here) on an ongoing back and forth between animal rights group People for the Ethical Treatment of Animals (PETA) and Jimmy’s Famous Seafood, a seafood restaurant in Baltimore, Maryland. PETA started it with a billboard advertisement in which a Maryland crab proclaimed “I’m ME, not MEAT. See the individual. Go Vegan.” Jimmy’s responded with its own billboard asserting: “SteaMEed crabs. Here to stay. Get Famous.” Jimmy’s also trolled PETA on Twitter with humorous effect with hashtags like “#SteamThemAll.” This tactic reportedly had the effect of boosting Jimmy’s sales. Continue reading “Baltimore Seafood Restaurant Continues to Needle PETA”