By Constantine Mittendorf
CaliBurger is an in international burger chain, and it seems to be winning after copying the In-N-Out formula. When CaliBurger opened in Shanghai in 2011, it openly copied the In-N-Out formula. It sold Double-Doubles (In-N-Out’s signature burger), Animal-Style fries (In-N-Out’s signature fries), and sodas with palm-trees printed on the cups (In-N-Out’s signature decoration).
Coincidence? No chance. Continue reading “CaliBurger Copies In-N-Out and Wins”