Tag Archives: image

The Six Million Dollar Tweet

tweet is limited to 140 characters, but a picture might be worth six million dollars. Actress Katherine Heigl, who rose to Hollywood stardom on the medical drama television series Grey’s Anatomy, is suing the Duane Reade pharmacy chain for tweeting her image.

At some point a paparazzo took a picture of Heigl carrying Duane Reade shopping bags on her way out of the pharmacy. Duane Reade found it on a celebrity gossip website. On March 18, 2014, Duane Reade included the image in a tweet that read, “Love a quick #DuaneReade run? Even @KatieHeigl can’t resist shopping #NYC’s favorite drugstore.

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Facelifts, Celebrities, and Copyrights

Celebrity-focused websites are wildly popular. Websites are incredible vacuum cleaners of content. Photographs are easy to copy and publish without authorization. You get the picture: photographs are easy to steal. Photographers are truly challenged in making money from the licensing of their images because of this combination of forces.

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